Culture Amp

Executive Summary

Culture Amp is a top provider of internet-based software for managing how employees feel about their jobs. It serves more than 6,500 customers with a specialized group of tools for checking worker satisfaction and tracking how well employees do their work. The company brings in about $165 million in total sales every year but still loses $35 million in total profit because it chooses to spend heavily on growing into new countries. Its main advantage is a private collection of millions of pieces of information that provide special comparisons for how companies keep their staff. While it is valued at $1.5 billion and supported by top-tier investment firms like Sequoia, Culture Amp faces growing pressure from broad existing big players like Microsoft and Workday. Therefore, a future public stock listing will be a major sign of whether specialized software companies can keep high price tags when fighting against massive software giants. This stock offering will show if investors want to buy fast-growing workplace technology during a cautious time for the general economy.